Weet-Bix Shoe Charm

Are you fair dinkum unless you grew up on these for breakfast?

This charm pays tribute to one of the most iconic breakfast staples in the country, the no-nonsense brick of wheat that's fuelled Aussie kids before school for generations.

Loved with milk, sugar, honey, or eaten dry straight from the box when nobody was watching - everyone has their own way, and everyone has an opinion about it.

A proper slice of Aussie nostalgia for the locals who grew up on it and the expats who still can't find anything quite like it overseas.

Clip it on your clogs and rep one of Australia's most beloved breakfast traditions.